My life’s work has been steeped in the stories of Entrepreneurs.

As an entrepreneur and producer, I’ve spent the last 14 years filming and sharing the stories of 500+ entrepreneurs including the founders of: Starbucks, Whole Foods, LinkedIn, Zappos, Container Store, Paul Mitchell, Playboy, The KNOT, FUBU and TOMS. I’ve produced over 700 videos including CNBC’s first primetime TV series ‘American Made’, 200 videos for Dell, 35 videos for Microsoft, and 25 videos for SXSW, in addition to videos for clients such as Nestle, Deep Eddy Vodka, Lifeway Foods, Lean In and Entrepreneur Magazine. I also serve on Advisory boards for SXSW Interactive, Dell Center for Entrepreneurs, and Empowering a Billion Women.

My love for stories.

I’ve always been mesmerized and motivated by the stories of those who’ve achieved amazing success building incredible businesses and lasting brands. One of the reasons that I became a video producer filming entrepreneurs is that I loved not only hearing those stories, but I am intensely driven to share those stories to inspire other entrepreneurs. My life’s goal is to give them inspiration in their drive to do great things and to provide hope in their darkest moments. I am deeply moved by seeing what happens when you share a powerful story with an entrepreneur or founder and see them integrate those teachings into their own story to achieve results and grow their business.


HOURS dedicated to entrepreneurial storytelling
VIDEOS produced about entrepreneurs
ENTREPRENEURS filmed for TV & Video
YEARS as an entrepreneur
CAPITAL raised
COMPANIES & organizations founded


What I work on. Every. Single. Day.

Everything I’ve done in my professional life has led me to my current quest. To create the best entrepreneurial and startup storytelling platform on the planet.

I truly believe stories are one of the most powerful, impactful, and important assets an entrepreneur can have in his or her arsenal. Stories move people to action. Connect people to a cause. Bring out emotional responses.

And I want to share this knowledge and power with founders, executives, and brands.

Check out this storytelling platform (S4E) here:

The spark that set me on this storytelling path.

My entrepreneurial storytelling journey started many moons ago listening to my mom share stories about life and owning a business before I even knew what the word entrepreneur meant.

But it was a talk I attended when I started my first company which was the real spark that…[Full Story coming soon].


Along my life journey, I received a B.S. in Electrical Engineering from New Mexico State University and an M.B.A. in Entrepreneurship and Marketing from The University of Texas at Austin. Prior to graduate school, I taught skiing in Arizona, California, Colorado, and New Mexico while living in my car in the off-seasons and worked as an engineer for HP (formerly DEC) out of undergrad.

And, I love honking at cows on road trips with my sidekick, Fitty G.

In case you want a glimpse into why I love New Mexican food, the Longhorns, and yelling frequently, here’s some tidbits about my background:

  • Place of Birth: New Mexico
  • Residence: Austin, TX and On-Location
  • Passion: Capturing and sharing inspiring entrepreneurial stories
  • Fav Award: “Screaming Like James Brown” Award – Digital Equipment Corp (HP)
  • Fav Teams: Pittsburgh Steelers & Texas Longhorns
  • Best Friends: @FittyG & @OntheroadwithiV
  • Family: 4 Fab sisters Cindy, Lindy, Mindy & Windy, & the best mom ever = Eva
  • Teaching: Taught snow skiing in 4 states and tutored math throughout undergrad